Tourism policy school to look at key industry issues

Otago Tourism Policy School co-director Professor James Higham. PHOTO SUPPLIED
Otago Tourism Policy School co-director Professor James Higham. PHOTO SUPPLIED
Whether New Zealand’s tourism industry is "fit for purpose" in the aftermath of the Covid-19 pandemic, will be the main topic up for discussion at this year’s Otago Tourism Policy School.

Industry leaders, policy makers and prominent researchers will gather in Queenstown on March 23 and 24 for the event run by the University of Otago tourism department.

School co-director Professor James Higham said he was excited to welcome people back to the event in person, after it was held online last year.

Since the inaugural policy school in 2019, tourism globally and nationally had been "crippled" by border closures and much had been said about rebuilding tourism to meet the local, national, and global challenges of our time, he said.

"Five years on, and as borders reopen, how have we responded to the challenges and opportunities?

"Are we fit for purpose as we seek to renew tourism in New Zealand to meet the challenges, confront the risks and maximise the opportunities in front of us?"

He said tourism academics, business leaders and policy makers would discuss and debate the key issues, stimulated by the contributions of invited speakers and panellists, and the engagement of attendees.

Speakers include Minister of Tourism Peeni Henare, National Party tourism spokesman Todd McClay, Tourism Industry Aotearoa chief executive Rebecca Ingram, and Regional Tourism New Zealand director Kiri Goulter.

Prof Higham said the programme would be organised into four sessions that would focus on tourism policy settings, central government and regional tourism organisations, innovation and integration, and leadership and policy development.

"In recent years, an unprecedented consensus has emerged that new directions for the future of tourism in New Zealand are urgently needed."

He hoped the debate and discussion at the policy school would further the development of tourism policy that was integrated and aligned with new aspirations of tourism.

About 100 people were expected to attend.

john.lewis@odt.co.nz

 

 

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