Wakatipu tourism will be strongly represented on the international stage when Destination Queenstown and 25 operators showcase their latest products at Trenz, in Auckland, next month.
Trenz 2012 in Queenstown pumped more than $2 million into the Southern Lakes economy and will generate an estimated $149 million in tourism business for New Zealand, the Tourism Industry Association says.
After meetings with 55 international tourism buyers and Minister for Conservation Kate Wilkinson at last week's Tourism Rendezvous New Zealand (Trenz) trade show, Tourism Waitaki representatives are confident the event will result in a "huge success" for the district.
The world's eyes will be on New Zealand over the next 24 months, thanks to The Hobbit; and it is time to promote the country as the place to visit, do business and shoot more films on location, Tourism New Zealand says.
It is "totally unacceptable" for adventure tourism operators to have drugs and alcohol in their systems, Prime Minister John Key said in Queenstown yesterday.
About 1000 delegates begin to head home today after Trenz 2012. It was deemed a success by many on the "ground floor" of the prominent international travel trade show in Queenstown. James Beech reports some of the highlights.
Visit China, meet travel sellers, work with Destination Queenstown and get on the learning curve for the growing Chinese tourism market, is the advice for Queenstown operators from Tourism New Zealand.
New Zealand's tourism industry and its associates opened the flood gates of announcements capitalising on Trenz 2012 in Queenstown this week. James Beech reports the highlights.
Trenz 2012 returns to Queenstown and the Southern Lakes in early May after $164 million worth of new business resulted from the trade expo's resort debut last year. Queenstown Times reporter James Beech tells you everything you need to know about the biggest event on the tourism industry calendar.
Prime Minister John Key will be one of several notable tourism industry players to attend Trenz in Queenstown next month, organisers say.
Arrowtown will promote itself to global tourism product buyers and media delegates when it is featured at travel trade expo Trenz for the first time in its own right in May.
About 60 Wakatipu, national and international media delegates will bolster exposure of the Southern Lakes and New Zealand tourism when Trenz is held in Queenstown in six weeks' time.
Almost 300 exhibitors including Tourism New Zealand, Air New Zealand, Qantas and Southern Lakes tourism organisations have registered to exhibit at Trenz 2012 in Queenstown.
Applications for Trenz 2012, to be held in Queenstown from May 7 to 10, opened earlier this month - with delegates from this year's inaugural Queenstown event hailing it "the best" event of its kind yet.
Queenstown will host next year's Tourism Rendezvous New Zealand (Trenz) conference, New Zealand's premier international tourism trade event.
The venue for next year's travel trade expo Trenz could be announced next month, but event managing body the Tourism Industry Association is "neither confirming nor denying at this point" whether Queenstown will play host again.
Less than a week after Queenstown hosted Trenz, the resort has been named as the host for Australia and New Zealand's largest education and student travel trade show.
International tourism buyers say they will be sending travellers Wanaka's way, after a visit this week as part of the international travel trade show, Trenz.
Millions of dollars worth of travel deals were brokered during the annual international trade event Tourism Rendezvous New Zealand (Trenz), when it was held in Queenstown for the first time, this week. James Beech wraps up Trenz 2011.
Prime Minister and Minister of Tourism John Key and exhibitors say the real measure of success for Trenz in Queenstown will be in the coming months and years, when the business done on the shop floor of the trade expo boosts international visitor numbers to New Zealand.