Pounamu Apartments manager Leo Van Dijk said the resort's accommodation providers were having difficulty getting enough foreign workers.
''What's Tourism New Zealand doing to help lobby the Government for immigration support?''he asked.
TNZ director of marketing Andrew Fraser said the organisation agreed the immigration rules were an issue, and was discussing it at board level with other ''NZ Inc'' agencies.
Mr Van Dijk's comments echoed complaints about immigration red tape by other Queenstown operators to ministry bosses at a Tourism Industry Association summit earlier this month.
They criticised inflexible rules on working visas for foreign staff, particularly Chinese employees.
The complaints focused on the limited number of visas available, the length of time employees could work and inflated pay rates.
TNZ's lack of promotion of adventure activities was also raised at the roadshow, one of five being held throughout the country yesterday and today.
Kiwi Discovery and Queenstown Rafting general manager Tim Barke said the adventure sector had put Queenstown on the map but was becoming the ''lost brother'' of New Zealand tourism.
''We want to keep it on the radar, because it's something that makes us unique.''
Mr Fraser said TNZ's research showed a focus on adventure activities did not yield the best response.
''Sometimes it doesn't get them over the line, but they will participate when they're here.
''The key thing is to get them in the country.''
In his presentation on the state of the industry, Mr Fraser said the number of international visitors to New Zealand topped 2.8 million for the first time in the year to July.
Australians continued to make up nearly half, with their number increasing 3.7% in the year to September. The biggest increases in visitors had come from Germany (15.3%) and the United States (11.6%).
TNZ's growth strategy
included targeting emerging markets such as India, Indonesia and Latin America, attracting more high spending visitors and marketing New Zealand as a shoulder season destination.
