Thirteen submissions were received by the Queenstown Lakes District Council (QLDC) by the deadline on Friday, taking the total number of submissions on the draft town centre strategy to 23.
The Queenstown Chamber of Commerce agreed the Brecon and Duke Sts area could be improved as it had become "lifeless" and some businesses were struggling.
Chamber chief executive Ann Lockhart submitted it was more important to ensure the community had access to public facilities, rather than argue about location.
The chamber supported on-street car parking and security cameras in the CBD, but said cameras should only be monitored during large events.
Ms Lockhart submitted town centre vibrancy had diminished because QLDC bylaws limited outside dining to 10pm.
The chamber believed "maximum pressure" should be placed on the New Zealand Transport Agency to support the proposed Melbourne-Henry-Man Sts bypass as it was vitally important to the town centre's future.
Man St property owner Lee Exell submitted a commercial zone expansion for the two northern blocks on Man St, between Hay and Camp Sts, would be a natural progression.
The high density residential zone had gone from residential to mixed-use and was sandwiched between two commercial zones.
Property owners John Thompson, Macfarlane Investments Ltd, CWM Hockey and the Marram Community Trust product manager, Debbie Shute, backed a plan change to bring the blocks into the town centre zone (TCZ), and 5 Shotover St Ltd supported a plan change to bring its vacant corner on Stanley and Shotover Sts into the TCZ.
Brecon St Partnership Ltd approved of its land bound by Brecon St, Cemetery Rd and Queenstown Cemetery being included.
Watertight Investments Ltd supported extending the zone to include its land on Camp St, from the corner of Man St.
Coronet Property Investments submitted the area bounded by Gorge and Robins Rds should be within the zone and said a precinct should promote convenience shopping.
Novotel Queenstown Lakeside submitted designated land on Gorge Rd better suited coach parking than the resort centre.
General manager Jim Moore submitted the council could lobby the Government for funding a proposed arts centre, which could also serve as a conference centre and increase car parking.
The Queenstown Memorial Hall was a good facility, but upgrades would broaden its uses.
The name itself deterred some corporate clients from booking the hall, Mr Moore submitted.
Requirements that balanced entertainment and dining with residing in the centre and accommodation providers did not appear to be working, but there were fewer drunk wanderers in the early mornings since 4am closing.
Hotel Council regional chairwoman Victoria Shaw backed a coach park on the outskirts and memorial hall upgrades.
She submitted there was a need for a year-round ban of alcohol consumption in public areas, between 10pm to 8am, to make the CBD safer.
Security cameras in trouble spots would help police gather evidence.
Noise needed to be addressed by the council fairly with more commercial accommodation in the town and more bars applying to use exterior spaces after 10pm.
Queenstown resident Kim Wilkinson submitted providing as many car parks as possible should be a strategy priority to encourage business patronage.
Study was needed on out-of-town parking for workers, which could include providing a shuttle bus service.
Mr Wilkinson submitted CBD streets did not have a traffic problem.
Mindful of pedestrian safety, more "shared spaces" like upper Beach St should be developed.
Athol St car park should be only developed properly after United Video was bought to make way for Stanley St access.
Wine Tastes director Rick Nelson submitted pedestrians should ideally have exclusive priority on upper Beach St and proposed a trial closure to traffic over summer.
Retractable bollards would allow emergency and overnight delivery access and the 68 existing bollards should be removed.
Areas should be set aside for street entertainment, new streetscape fixtures and trees installed and outside dining encouraged, he submitted.
