What is needed, says the board, is a coherent development strategy which, if implemented, will result in a town centre that "provides a mix of uses for community, leisure, employment, retail [and] tourism . . . where all basic needs and community functions are provided."
So, what do Mall retailers think?
Cromwell Handcraft and Babyware owner Rosemary Hulme thought it was great that the consultants had tried to retain the mall rather than having different developments around the town.
Fiona Winskill, of Cromwell Sport said the gardens at the western end of the mall needed to go to open up the area and putting lights in the trees would help brighten it up.
Zoe Clarke, from MiniMe was concerned the information centre might be shifted and there would be nothing to draw people into the centre of the mall which she said was "too closed in".
Although Cromwell residents knew the shops were there, people passing through the town were not aware there was a shopping centre there at all.
Gary Anderson, of Gary Anderson Ltd was impressed the community board was being pro-active in having an overall design prepared.
He argued against the moving of the toilet and bus stop as, he said, there was little being done to improve the eastern end of the mall.
The existing bus station and toilets are at the eastern entrance.
Getting a second opinion was worthwhile, he added, and it would be good to see what other ideas were suggested.