A New Plymouth primary school will have to waive its traditional fundraiser because of Rugby World Cup advertising laws.
For decades Westown School has charged rugby spectators a small fee to park their cars on its field when matches were held across the road at Yarrow Stadium.
Now the school has been told that during the World Cup no unlicensed group can make any profit within a 500m "clean zone" of a tournament venue.
With space for 300 cars being charged $10 for each of the three matches, the school was set to make $9000, already factored into next year's budget, the Taranaki Daily News reported.
Westown School principal Diane Carr said the development was extremely disappointing.
"It will be a big blow to our budget," Mrs Carr said.
The law regulates advertising and trading around World Cup venues.
The Ministry of Economic Development said it will unleash a team to crack down on unauthorised groups trying to profit off the 2011 Rugby World Cup. Any unlicensed group or organisation profiteering off the tournament within a 500 metre "clean zone" of the host stadium would be prosecuted.
