What is it, I have often wondered, that girls like?
Is it red roses, pretty dresses, and colourful boxes, neatly wrapped in bows, full of chocolate?Is it perfume, lacy pillows, kittens, shoes and make-up?
For aeons, this timeless mystery has puzzled the men of this miserable planet.
But, perhaps, The Box channel manager Tom Fox has the answer.
Spartacus: Blood and Sand, he says, has what girls want.
Filmed in New Zealand, Spartacus is a 13-part series, graphic novel-style, with brutal battle sequences, slow-motion gore, severed limbs, spurting, gushing blood and lots and lots of leather.
"It will be enormously appealing to women," Tom says in a press release.
Who would have guessed? What girls like, apparently, which the show ushers quickly on to the screen, is full-frontal female nudity of the most stunning variety.
And Spartacus features an array of bare ladies' bosoms so vast, it goes far beyond the call of duty.
That nudity is not just featured in the privacy of various Roman homes.
Bare naked bosoms pop up in the plentiful sex scenes, but also, remarkably, they plummet into view from loosely fitting Roman garments in crowd shots at the Colosseum, as the aforesaid arms and legs fly severed from the bodies of combatants.
In fact, they pop up in just about every conceivable situation.
But I am, somewhat breathlessly, getting ahead of myself.
Spartacus begins with our hero, complete with designer stubble and piercing blue eyes, chained beneath the Colosseum.
He wears the skimpiest of loin cloths.
Above, in front of a roaring crowd, swords slice through flesh as time slows down, and blood spurts on to the dirt beneath sandled feet, as Spartacus ponders his fate.
From that beginning, we go back in time, to see how our hero got into this unfortunate position, a matter, we discover, of Roman treachery mixed with language most foul, and even more sex.
For those who like stylised sex and violence, Spartacus does a terrific job.
It uses the sort of washed out, almost black-and-white colouring that Frank Miller's Sin City used, with only certain objects coloured brightly, to get that comic-book feel.
It looks great.
It also features New Zealand's own Lucy Lawless as Lucretia, who manages to stay clothed for the whole of the first episode.
Spartacus doesn't begin until August 22, but this is something - for you girls especially - to look forward to.