A post on the outlet’s social media page and website confirmed its Moray Pl shop would close on March 6.
The retailer has 10 stores throughout the country, including one in Queenstown.
It was started by mother and daughter duo Rebecca Kain and Audrey McHardy more than 20 years ago in a shed at their home in Hawke’s Bay.
In 2020, during the first nationwide lockdown, the retailer went on a rent strike in what it described as a battle to survive after losing an estimated $1million in turnover in six weeks.
Mrs Kain told RNZ landlords should not expect to be paid if shops could not open.
Under lockdown rules at the time, face-to-face retailing was banned and the retailer said while it did not have any outgoings, it would not pay its rent.
"We can’t even get access to our shops so why would we pay rent?" Mrs Kain said at the time.
Covid-19 and the lockdown had created a lot of uncertainty for the chain, which had half of its stores in malls, she said.
When contacted by the Otago Daily Times yesterday, Mrs Kain did not respond to requests for comment.
