Leave them wanting more; Brendon McCullum followed the old show business axiom to a tee with one of his most sensational performances at Hagley Oval yesterday.
All it took was one word to ensure the future cricket's credibility would come down to a battle between Brendon McCullum and Player X.
New Zealand Cricket have released a statement this afternoon to express their dismay that Brendon McCullum's testimony to the International Cricket Council has been leaked to the media.
Investigations into cricket match-fixing allegations have taken a twist, with the revelation New Zealand captain Brendon McCullum rebuffed an approach to manipulate a game.
New Zealand recorded their first test series victory over India since 2002 when the second match ended in a draw today after Brendon McCullum had become the first New Zealander to score a test triple century.
Brendon McCullum has been named as one of 16 marquee cricketers to be auctioned first at the Indian Premier League auction next week in Bangalore.
Brendon McCullum's days as an international wicketkeeper for New Zealand are over.
Black Caps captain Brendon McCullum has thrilled, delighted and entertained with his dazzling array of skills.
New Zealand captain Brendon McCullum is returning home from Bangladesh earlier than expected after a scan revealed a back injury.
Brendon McCullum's days as a wicketkeeper appear ever-diminishing if the series in England is a gauge.
Brendon McCullum's decision to answer the New Zealand team's wicketkeeping SOS is his first test behind the stumps since playing Australia in March 2010.
Brendon McCullum is about to launch defamation proceedings against John Parker and anyone who consequently published, forwarded or broadcast the material related to the New Zealand cricket captaincy saga.
More bounce and more pace, please.
New Zealand batsman Brendon McCullum will go into next week's Twenty20 World Cup in Sri Lanka as the world's top-ranked batsman.
This week's test match against South Africa is a pretty big deal for the Black Caps summer.
South Africa have won the toss and opted to bowl against New Zealand in the second match of their ODI series at McLean Park in Napier today.
The one-day series against South Africa may be on the line in Napier on Wednesday, but New Zealand cricket captain Brendon McCullum is considering rotating players for the match.
Brendon McCullum has never appealed as a person who takes a dim view of a half-full glass.
The Black Caps picked up where they left off in Whangarei, as a century from Brendon McCullum helped them post 373-8 against Zimbabwe in Napier today.
Brendon McCullum ensured the Otago Volts finished their HRV Cup campaign in style tonight, blasting a century to lead his side to a nine-wicket win over the Northern Knights at Hamilton's Seddon Park.